SONY:我們開發遊戲該重質不重量




原文:Sony: We Should Probably Develop Less Games

When questioned by GameInformer why Microsoft were able to sell just one game in 2011, Gears of War 3 (although, to be fair, they did have other games), and it still managed to sell more than all of Sony’s products combined, Shuhei Yoshida admitted that their increased lineup stretched marketing funds and focus (emphasis added):

GameInformer問到:
為什麼索尼去年(2011)推出的所有自家1廠遊戲銷量加起來
還抵不過微軟1套戰爭機器3時,

索尼電腦娛樂全球工作室總裁吉田修平回答:


It’s a combination of many things. First, we have to be very honest about our games’ quality as well. We love our games, but we can point out many issues when you look at the titles individually. 
「這問題包含很多因素,
首先我們必須誠實面對我們自家遊戲的品質,
雖然我們非常喜歡自家開發的遊戲,
但當把它們一個個拿出來看時就會發現許多問題。」


Another thing is focus. When you have ten games coming out in a year compared to two or three, how much focus you get from our business and marketing side is very hard. From a portfolio side, we were very excited about the games we had last year, but we probably diluted support for each title. 
 
「還有就是關注的問題,當你一年發售10個遊戲時,跟只發售兩三個比起來,
在商業面跟市場面能獲得多少關注是非常困難的問題。
從分散投資組合的角度來看,我們對去年自家發售的遊戲感到非常興奮,
但每個遊戲能獲得的支援就變少了。」


It’s easy to say, “Yeah, let’s make three games a year.” But game development is dynamic. You cannot plan to do that. You already have to have a certain number of games in the pipeline hoping they hit in a certain year. We love working on new IPs. It’s really hard to predict when these games get finished.

「『好吧,那1年只出3套遊戲好了』
說來簡單,但遊戲開發是動態性的,沒辦法什麼都照原來的計劃走,
想要照原定時程推出還得先把堆在前面的幾個開發案給解決掉才行。」


    It’s a challenge, but I think we could and probably should be focused on a smaller number of titles so each one gets the best support.

 「難然很困難,不過與其要做到雨露均霑,我還是覺得應該把支援集中在少數遊戲。」



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